Hours are accurate, including holiday hours

If your profile says you’re open and you’re not, that’s a lost job and a frustrated homeowner.

However, if you do answer the phone late into the night, then adjust your business hours accordingly because Google will actually show you to more people if you are “open”.

• Set your regular weekly hours accurately
• Update special hours for holidays every year, Google lets you set these in advance
• If you offer 24/7 emergency service, make sure that’s reflected too
• Check this seasonally, hours are one of the most common things businesses forget to update
• All of this can be edited by clicking “Edit Profile” and editing everything accordingly.