Refresh old service pages with new photos or reviews

Service pages can go stale if they never change. Adding new photos or simply updating the content keeps them feeling current and credible.

• Swap in newer job photos every few months
• Add a new paragraph or update the content where relevant
• A page that looks freshly updated builds more trust than one that hasn’t changed in years
• Google notices when you update your content and will crawl your website more frequently if you make this a habit, which will help increase your rankings