Keep your GBP and website updated regularly

AI tools favor businesses with current, consistent information. Letting your profile or website go stale slowly erodes that trust.

• Keep hours, services, and photos current on both your GBP and website
• Treat this as an ongoing habit
• Fresh, accurate info compounds over time, both for AI visibility and regular SEO

The 2 guides you need to keep your profiles up to date:

• Post to Google Business Profile at least once a week
• Refresh old service pages with new photos or reviews