The Numbers That Actually Matter
Website form submissions / quote requests
Every form submission or quote request is a lead that came from your website doing its job.
- Track this number monthly
- Compare it against your website traffic to see how well your site converts visitors into leads
- A steady or growing number here is a strong sign your site is working for you
For confidentiality reasons, I’m not able to show you the backend of any of these website form submissions, but basically it’s very simple.
You just need to head over to whatever platform you’re using for your website, whether that’s WordPress, Wix, Shopify, Webflow, Framer, etc… And head over to the Form Submission section.
Once you are there, simply count how many form submissions that were not spam you received in that month. Then input that data every single month so you can track if the form submissions are increasing or decreasing!
It’s that simple!